Company Description PLCX Foothills connects high-performing professionals with leading companies across Canada’s agribusiness sector. Founded in the Canadian Prairies, the organization combines over 20 years of agribusiness leadership with more than 25 years of recruitment expertise. PLCX Foothills specializes in executive search, sales and sales management recruitment, operations and general management roles, and technical support positions in agriculture. With a focus on growth-oriented hiring strategies and roles involving P&L; and budget oversight, PLCX Foothills helps clients build teams that drive measurable results. Its mission is to support agribusiness companies in achieving long-term success through high-performance, growth-focused talent acquisition.
Role Description The Agricultural Sales Representative is a full-time, on-site role based in central Alberta. This role is responsible for building and maintaining relationships with agricultural producers, distributors, and other industry stakeholders, while promoting products and solutions that support clients’ operational and growth goals. Day-to-day tasks include prospecting new customers, conducting on-farm and in-office sales visits, presenting product offerings, preparing quotes, and negotiating terms within established guidelines. The Agricultural Sales Representative will monitor market trends,



gather customer feedback, and collaborate with internal teams to refine sales strategies and ensure customer satisfaction. The role also involves maintaining accurate records in CRM systems, participating in industry events, and providing regular sales reports and forecasts.
Qualifications Robust agricultural knowledge and experience working directly with producers or agribusiness operations.
Proven sales skills, including prospecting, relationship-building, negotiation, and closing.
Ability to understand and communicate technical product information in a clear, practical manner.
Solid business acumen, including comfort with budgets, margins, and growth targets.
Excellent communication, presentation, and interpersonal skills.
Strong organizational and time-management skills, with the ability to manage a territory and prioritize accounts.
Proficiency with CRM tools and basic office software (e.g., email, spreadsheets, presentations).
Valid driver’s license and willingness to travel regularly within the assigned region.
Post-secondary education in agriculture, agribusiness, business, or a related field is an asset.
Prior experience in agricultural input, equipment, or technology sales is highly beneficial.

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📌 Agricultural Sales Representative (Alberta)
🏢 PLCX Foothills
📍 Alberta