Shape Equiton's marketing infrastructure as a Senior Marketing Operations Manager. Enhance data strategies and marketing technology across diverse business units.
In this role, you'll be instrumental in architecting the end-to-end marketing technology ecosystem at Equiton. Your focus will be on automating processes, ensuring data integrity, and analyzing marketing performance. Collaborating closely with digital marketing and IT teams, you'll drive impactful strategies that align with the company's revenue goals.
Key Responsibilities:
• Design and manage comprehensive marketing technology systems
• Optimize workflows for lead scoring and lifecycle management
• Manage data hygiene through ongoing CRM maintenance




• Build robust reporting infrastructure to monitor KPIs
• Partner with teams to enhance data governance and standards
Requirements:
• Bachelor's degree or equivalent experience
• At least 5 years in marketing operations
• Proven capability with multi-channel attribution models
• Robust analytical skills for querying and transforming data
• Knowledge of privacy regulations and marketing tools
Leverage your expertise in technology and data management at Equiton to drive success.
#J-18808-Ljbffr

📌 Senior Marketing Operations Lead at Equiton (Burlington)
🏢 Equiton
📍 Burlington