Shape the future of Canadian retail as the Director of Product Marketing at Loblaw Advance™. Lead a strategic team focused on cutting-edge media and advertising solutions for optimal growth.
In this pivotal leadership role, you will connect customer needs with business objectives to enhance Loblaw Advance's media offerings. Your responsibilities encompass product positioning, go-to-market strategy, and sales enablement, focusing on sustained growth through collaboration. Lead a high-performing team while driving product adoption and success in the retail media sector.
Key Responsibilities:
Develop go-to-market strategies and commercialization plans
Create compelling product positioning and messaging
Lead launch planning for current products and capabilities




Build sales enablement materials and training programs
Conduct market research to drive customer insights
Requirements:
8–12+ years in product marketing or commercialization
Proven track record in strategic leadership
Expertise in retail media and advertising technology
Solid analytical skills and storytelling abilities
Experience with Salesforce and product marketing tools
Your expertise in product marketing will help Loblaw advance its media solutions and impact the Canadian retail landscape.
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📌 Director Of Product Marketing At Loblaw Toronto (Canada)
🏢 Loblaw Digital
📍 Canada