Product Marketing Manager at Benevity (British Columbia)

Product Marketing Manager at Benevity (British Columbia)

31 Jul
|
Benevity
|
British Columbia

31 Jul

Benevity

British Columbia

Shape the future of product marketing at Benevity with your strategic storytelling and analytical skills. This hybrid role focuses on driving market positioning and product launches.

As a Product Marketing Manager, you'll be crucial in bridging product, sales, and marketing. You will utilize your experience to lead go-to-market strategies, develop value messaging, and manage product lifecycles. Collaborate with cross-functional teams to ensure successful product positioning and adoption strategies, enabling team-oriented efforts across the organization.

Key Responsibilities:
• Lead messages and go-to-market strategies for products
• Provide Voice of Customer insights for product management
• Develop persona-based value messaging and market proof points




• Own end-to-end product launch cycle for new offerings
• Collaborate with sales enablement and marketing teams

Requirements:
• 4-7 years in B2B product marketing, SaaS preferred
• Proven experience managing product launch cycles
• Strong communication and interpersonal skills
• Analytical mindset with a data-driven approach
• Certification in PMA or Pragmatic Marketing is a plus

Leverage your product marketing expertise to influence product growth and support Benevity's mission of social impact.
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📌 Product Marketing Manager at Benevity (British Columbia)
🏢 Benevity
📍 British Columbia

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