Join eBay’s exciting journey as a Marketing Manager for eBay Live and enhance buyer engagement through creative CRM tactics. Focus on multi-channel campaigns designed to drive awareness and viewership.
We are seeking a Marketing Manager with a solid CRM background to support the eBay Live initiative. Your role will encompass developing and optimizing engaging marketing campaigns for our North American audience. Integrate closely with various teams to elevate customer interactions and viewership sustainably.
Key Responsibilities:
• Execute the North American CRM strategy for eBay Live
• Proactively recommend optimizations based on CRM performance
• Collaborate on audience segmentation for effective targeting
• Lead strategy for impactful live events and customer engagement
• Develop engaging content through creative partnerships
Requirements:
• Minimum 4 years experience in CRM, preferably in e-commerce
• Successful track record in multi-channel CRM initiatives
• Strong project management and organizational skills
• Excellent communication for cross-team collaboration
• Innovative mindset with a focus on customer satisfaction
Use your expertise to revolutionize eBay’s live shopping events and engage diverse audiences.
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