Shape the future of marketing operations as the Director of Marketing Channel Strategy & Operations at Scotiabank in Toronto. Focus on transforming campaign processes and enabling digital delivery excellence.
This role demands a leader who can optimize cross-channel marketing strategies to deliver superior outcomes. You will be responsible for managing campaign operations, leading a team of professionals, and ensuring compliance and risk management across all marketing efforts. Collaboration with senior leadership is essential, along with a keen focus on operational metrics.
Key Responsibilities:
• Redesign campaign processes to enhance quality and scale • Establish governance frameworks for marketing channels • Develop and implement training programs for best practices • Manage communications around campaign-related issues • Support cross-functional initiatives to drive performance
Requirements: • 8+ years in marketing or enterprise operations • Demonstrated project management expertise and leadership • Exceptional communication and stakeholder management skills • Experience in governance and compliance • Familiarity with MarTech tools is a plus
Leverage your skills in strategy and operations to make a significant impact at Scotiabank. #J-18808-Ljbffr
📌 Marketing Strategy and Operations Director (Toronto)
🏢 Scotiabank
📍 Toronto
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