Vice President of Sales

About the Company

Recognized special equipment & machinery rental company

Industry
Retail

Type
Privately Held

Founded
1979

Employees
501-1000

About the Role

The Company is seeking a Vice President of Sales to spearhead the development and execution of a robust go-to-market strategy. This pivotal role involves transforming the sales function into a structured, proactive, and data-driven growth engine, with a strong focus on acquiring new customers, developing strategic accounts, and implementing rigorous sales processes. The successful candidate will be responsible for establishing a strong current customer acquisition culture, ensuring pricing governance, and promoting a high-performance, accountable sales culture. Key responsibilities include driving business growth, fostering strategic and national accounts, and aligning sales and operations to achieve growth and profitability targets.





The ideal candidate will have more than 15 years' of experience in senior sales leadership roles within the equipment rental, construction, industrial services, or related B2B sectors, and a proven track record of revenue growth and strategic account management. They should possess a builder's and hunter's mindset, be fully bilingual in French and English, and have a strong analytical, data-driven approach. The role requires a hands-on leader with the ability to influence and align stakeholders, and a commitment to fostering a high-performance culture. The candidate should be adept at value-based selling, have strong financial acumen, and be proficient in CRM systems, with Salesforce experience being a significant asset.

Functions

- Sales/Revenue

📌 Vice President of Sales (Montreal)
🏢 Confidential
📍 Montreal