Senior Outside Technical Sales Representative - U.S. Business Development

About the Role Absolute Gauge Technologies, formerly A-Tech Instruments Ltd., is seeking an experienced

Senior Outside Technical Sales Representative

to help grow our business across key industrial markets in the United States.

This is a full-time role based out of our Scarborough, Ontario location, with frequent travel throughout the United States to develop business in territories where we do not currently have established sub-distributors or representative firms.

We are looking for a proven technical sales professional who understands manufacturing environments and can work directly with customers on the factory floor. The right candidate will be able to identify applications, understand customer needs, recommend technical solutions, and help turn opportunities into long-term business.

This is a hands-on business development role. You will be expected to actively prospect, visit customers, conduct application reviews, deliver presentations, follow up on opportunities, and work with our internal technical teams to deliver successful outcomes.

For the right person, this role offers long-term growth potential into a broader business development leadership position as our U.S. presence expands.

Key Responsibilities

Develop new business across the United States in assigned or open territories

Prospect, qualify, and pursue new industrial customers and applications

Visit customer sites to assess applications and recommend technical solutions

Build relationships with engineering, quality, production, maintenance, and management teams

Conduct product demonstrations, technical presentations, and application reviews

Prepare and follow up on quotations, proposals, and technical recommendations





Coordinate with AGT's internal engineering, service, and project teams

Manage opportunities from initial contact through application review, quotation, and order close

Represent AGT professionally at customer sites, trade shows, and industry events

Support growth across automotive, medical, electronics, aerospace, research, and general manufacturing markets

Company Description Absolute Gauge Technologies is a leading value-added distributor of measurement instrumentation, quality control, automation, and assembly solutions serving customers across Canada, the United States, and Mexico.

Established in 1988, AGT supplies technical solutions for industrial manufacturing, research, and product development. We serve sectors including automotive, medical device manufacturing, electronics, aerospace, biomechanics, power generation, and advanced research.

Our product offering includes smart cameras, code readers, pneumatic presses, servo press systems, displacement sensors, pressure sensors, signal conditioning, data acquisition hardware and software, autonomous mobile robots, custom machines, and integrated quality control solutions.

In addition to supplying equipment, AGT provides application support, sensor integration, cable harness design, signal interfaces, customized instrumentation, prototype testing, and support for the development of specialized measurement techniques.





Qualifications

College diploma or university degree in Electrical, Electronics, Industrial, Mechatronics, Mechanical, or Computer Engineering, or equivalent technical experience

Minimum 10 years of experience in manufacturing, industrial sales, applications engineering, or technical business development

Proven ability to develop new business and manage industrial customer relationships

Strong technical sales, customer service, and account development skills

Ability to understand manufacturing applications and explain technical concepts clearly

Comfortable selling in person, by phone, and through written communication

Robust problem-solving, negotiation, and opportunity management skills

Self-motivated, goal-oriented, and able to work independently while coordinating with internal teams

Experience with applications engineering, estimating, automation, quality control, sensors, or assembly systems is considered a strong asset

Knowledge of mechanical, electrical, or controls engineering principles is beneficial

Willingness and ability to travel frequently throughout the United States

Ideal Candidate The ideal candidate is a veteran industrial sales qualified who can build trust quickly with engineers, plant managers, quality teams, and production leaders.

They should be comfortable walking through a manufacturing facility, asking the right questions, identifying real application requirements, and positioning AGT's products and technical resources as the right solution.

This role is best suited for someone who enjoys technical selling, customer visits, long-term relationship building, and developing new business from the ground up.

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📌 Senior Outside Technical Sales Representative – U.S. Business Development (Toronto)
🏢 Absolute Gauge Technologies
📍 Toronto