Elevate OLG's Enterprise Brand as a Strategic Brand Manager. This role is key in shaping brand strategies and engaging customers across Ontario through cutting-edge marketing initiatives. Reporting to the Director, Enterprise Brand & Marketing, you will oversee the evolution of OLG's brand strategy and drive integrated programs that enhance customer trust and relevance.

Your deep understanding of consumer insights, cultural trends, and business priorities will be crucial for creating impactful brand experiences. Key Responsibilities:
Own strategic development of OLG's Believability in Winning platform
Develop integrated programs leveraging cultural moments and creator partnerships
Lead OLG's Enterprise Social Strategy and content frameworks




Identify and activate emerging trends into actionable brand programs
Build full-funnel brand programs aligning enterprise and product objectives Requirements:
5+ years in consumer marketing or brand management
Experience leading complex, cross-functional initiatives
Proven ability in developing brand strategies and integrated marketing plans
Bachelor's degree in Marketing or related field
Robust storytelling and narrative development skills Drive OLG's brand effectiveness and customer engagement through creative marketing solutions.

📌 Strategic Brand Manager At Olg Sault Ste Marie (Sault Ste. Marie)
🏢 OLG
📍 Sault Ste. Marie