Drive Scotiabank's digital communications effectiveness as a Digital Communication Strategy Manager in Ontario, Canada. Utilize analytical expertise to improve collection methods and report insights.
In this influential position, your role will revolve around conducting thorough data analyses to refine Canada Collection's digital communication strategies. You will identify key performance indicators and utilize champion/challenger methodologies to measure campaign effectiveness, enhancing outreach through SMS, email, and IVR channels.
Key Responsibilities:
• Analyze customer behavior and the effectiveness of communication strategies
• Develop performance reports to track improvements
• Recommend enhancements to collection treatment methods
• Monitor digital strategy performance against market conditions
• Build relationships to enhance service offerings
Requirements:
• 3-5 years of analytical experience in a related field
• Advanced knowledge in reporting and statistical software
• Robust SQL Server experience and database manipulation
• Bachelor's degree in Economics, Finance, or IT
• Comprehensive problem-solving and communication skills
Leverage your analytical skills to optimize communications and drive success in Scotiabank's collection strategies.
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📌 Digital Communication Strategy Manager (Toronto)
🏢 Scotiabank
📍 Toronto
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