Lead the go-to-market strategy for Command by Asana as a Product Marketing Director. Drive product scaling and market engagement from our San Francisco, Recent York, or Vancouver office in a hybrid model. In this strategic role, you will define and execute comprehensive go-to-market strategies, collaborating closely with the Integrated Campaigns team.

Your focus will include developing clear messaging and positioning for enterprise solutions, driving impactful product launches, and equipping Sales teams with essential tools to secure deals. This role is tailored for those experienced in selling to developers and engineering leaders. Key Responsibilities:
Define and own go-to-market strategy with measurable outcomes
Create messaging targeting enterprise sectors and technical roles




Drive high-impact launches for current features and releases
Equip Sales teams with enablement materials and tools
Analyze customer feedback to identify growth opportunities Requirements:
8+ years in product marketing, preferably in B2B SaaS
Technical understanding of software development processes
Proven success in scaling products with PLG and SLG strategies
Robust partnership experience with Product teams
Curiosity about AI tools and emerging technologies Drive product success and impactful market strategies as Asana's Product Marketing Director, leveraging your technical expertise and collaborative leadership.

📌 Product Marketing Director At Asana Vancouver
🏢 Socket.dev
📍 Vancouver