Lead conversion optimization strategies at Puffy as the Senior CRO Manager. Tap into your expertise to elevate performance across a $1B brand's e-commerce platform. This pivotal role involves taking ownership of all facets of conversion optimization for a site with substantial traffic and advertising spend.

You’ll collaborate with a specialized analytics team to rigorously analyze data, develop hypotheses, and execute conversion strategies through rigorous testing. If you're passionate about rapid learning and high-stakes decision-making, this is your chance. Key Responsibilities:
Identify and address conversion bottlenecks using analytical tools
Design high-impact A/B tests and analyze results for strategies




Work directly with creative teams to enhance user experience
Develop and refine the optimization framework for scale
Present actionable insights to C-suite executives Requirements:
5+ years in CRO within an e-commerce context
Advanced skills in GA4 and analytics visualization
Expertise in conducting A/B tests with actionable outcomes
Solid grasp of UX principles and conversion tactics
Exceptional writing skills for transparent communication of findings Amplify your career while making a significant impact at Puffy.

📌 Data Driven E Commerce Optimization Leader Winnipeg (Canada)
🏢 Puffy
📍 Canada