Elevate OLG's Masterbrand as a Senior Brand Manager. Drive brand strategy and connect with Ontario customers through compelling marketing initiatives.

At OLG, we are looking for a strategic Senior Brand Manager ready to lead the evolution of our Enterprise Brand. You'll develop and execute cutting-edge programs that deepen customer connections, utilizing consumer insights and cultural trends. This role requires expertise in brand management and a keen ability to navigate complex market landscapes.

Key Responsibilities:



• Own the execution of the Believability in Winning platform • Develop integrated programs that amplify winning narratives • Lead OLG's Enterprise Social Strategy for brand stewardship • Identify cultural trends that enhance brand relevance • Build full-funnel marketing programs driving customer engagement

Requirements: • Minimum 5 years of experience in brand management • Proven ability to create integrated marketing plans • Experience analyzing customer segmentation and trends • Robust storytelling and narrative development abilities • Bachelor's degree in Marketing or related field

Leverage your brand expertise to influence stakeholder decisions and advance OLG's growth objectives. #J-18808-Ljbffr

📌 Strategic Brand Builder At Olg Toronto
🏢 OLG
📍 Toronto