Elevate Aritzia's customer engagement as the Senior Manager of Customer Insights. This position leverages data to optimize personalization and improve overall customer experiences across various touchpoints.
As part of our expanding Customer team, you'll lead efforts to translate analytics into actionable marketing strategies. Working with Marketing and digital partners, you will develop targeted campaigns and measure their effectiveness by identifying key performance indicators. Your role is crucial for integrating customer insights with business strategies enhancing Aritzia's commitment to excellence.
Key Responsibilities:
• Own customer segmentation for essential marketing moments
• Create actionable insights to guide execution




• Measure and refine metrics to drive performance
• Analyze customer insights to inform future strategies
• Define data requirements for personalized marketing
Requirements:
• Strong background in analytics and data application
• Deep expertise in customer performance marketing
• Exceptional storytelling abilities to relay insights
• Cooperative skills with various business units
• Knowledge of AI's role in customer insights
Contribute to Aritzia's mission of putting customers first through insightful data-driven strategies.
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📌 Aritzia Senior Manager for Customer Insights (Vancouver)
🏢 Aritzia
📍 Vancouver