Lead creative global marketing initiatives with Bentley Systems as a Senior Manager, Global Campaigns. This hybrid role focuses on end-to-end campaign management and performance optimization.

Bentley Systems seeks a Senior Manager to enhance its Global Campaigns function. Ideal candidates bring 7–10 years of experience in B2B integrated campaign management and possess a growth marketing mindset. You will use data-driven insights to connect campaigns with business outcomes and collaborate with cross-functional teams to facilitate alignment and efficiency.

Key Responsibilities:



• Own campaign strategy from brief to optimization • Design A/B tests and drive data-driven decisions • Conduct performance reviews with channel teams • Develop global campaign playbooks for localization • Explore AI tools to streamline campaign workflows

Requirements: • 7–10 years in demand generation or growth marketing • Proven ability to manage multi-channel campaigns • Familiarity with marketing automation tools like Marketo • Robust media literacy and strategic thinking skills • Eagerness to embrace AI and automation in workflows

Shape Bentley's global marketing strategies through creative campaign management and leadership. #J-18808-Ljbffr

📌 Senior Global Campaign Manager At Bentley Winnipeg
🏢 Bentley Systems
📍 Winnipeg