Telling: On behalf of our client, Procom is searching for a Principal Communications Manager - PR & Story
Telling for a 6 month contract role.
This position is a hybrid position with 2 days onsite at our clients Toronto office.
Principal Communications Manager - PR & Story
Telling - Job Description: The Canadian communications team seeks a strategic storyteller passionate about media relations and influencer marketing.
The role involves creating impactful, customer-centric stories for the press and executing influencer campaigns that highlight the business benefits of technology.
The candidate will work cross-functionally with global partners to support external communications for the Canadian market.
Principal Communications Manager - PR & Story
Telling - Responsibilities: Play a key role in the PR function in Canada and LATAM, supporting and optimizing the PR strategy to build the product brand.
Develop strategic media relationships and craft compelling PR stories aligned with the company narrative.
Drive and execute the product Canada influencer strategy, including campaign development and measurement.
Collaborate on integrated delivery of media relations, internal communications, and influencer programs.
Support and manage PR and influencer agencies to execute the communications strategy.
Support news announcements and develop data storytelling, customer storytelling,
and executive thought leadership.
Help build measurability into PR and influencer programs to improve efficiency and impact.
Principal Communications Manager - PR & Story
Telling - Mandatory Skills: 10+ years of experience in PR, media relations, social, and influencer marketing.
Prior ownership of external communications for a brand or business.
Experience leading end-to-end PR and thought leadership campaigns.
Outstanding media relations skills with a proven track record.
Solid understanding of the Canadian media landscape.
Data-backed understanding of PR measurement and reporting.
Excellent copywriting skills and experience in customer-centric communications.
Principal Communications Manager - PR & Story
Telling Nice-to-Have Skills: Experience in B2B influencer campaigns.
Deep understanding of full-funnel metrics.
Skilled verbal & visual storyteller.
Excellent people skills with the ability to build strong relationships.
Self-starter with the ability to work independently and adapt to change.
Principal Communications Manager - PR & Story
Telling Assignment Length: This is a 6 month contract position.