Shape MAV Beauty’s communications strategy as the Director of Integrated Marketing, guiding PR, social, and influencer platforms for a high-performance beauty portfolio. This on-site role in Vaughan, Ontario is your chance to elevate brand narratives and engagement.
As a senior leader in marketing, you will oversee the integrated communications vision across MAV Beauty's diverse brands, including Marc Anthony True Skilled and Cake Beauty. Your success will be measured by consumer engagement, EMV, and alignment with business objectives. You will lead a high-performing team, manage external partnerships, and ensure the brand messaging remains clear and impactful across all channels.
Key Responsibilities:
• Develop integrated communications vision across MAV Beauty brands
• Lead high-performing teams in PR, social, and influencer marketing
• Establish KPIs for engagement, relevance, and ROI
• Oversee influencer strategy to drive authenticity and reach
• Build relationships with creators and manage budgets
Requirements:
• 8-10+ years in integrated marketing communications
• Bachelor’s degree in Marketing or related field
• Proven leadership in influencer, PR, and paid media
• Strong analytical and communication skills
• Experience managing multi-million-dollar budgets
Leverage your strategic vision and leadership skills to drive MAV Beauty’s brand presence and engagement in the beauty market.
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📌 Director of Integrated Marketing at MAV Beauty (Vaughan)
🏢 MAV Beauty
📍 Vaughan
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