Join HRPA as a Designer & Web Specialist and Bring Our Brand to Life!

You’rea creative and versatile designer who understands thatgreat designis more than how somethinglooks;it shapes how people connect with a brand.You’reequally comfortable developing an eye-catching campaign graphic, designing an intuitive landingpageor refining the details that make a digital experience feel polished and cohesive. You combine robust visual instincts with technical confidence, thoughtfulcollaboration,and a commitment to accessible design. About us:

The HRPA supports HR professionals in Ontario and enables organizations to unlock the human potential that exists in their workplaces.Serving a community of over 25,000 members and students across Ontario, we strive to empower HR professionals.With a core commitment to Inclusion, Diversity, Equity, and Accessibility (IDEA), we support each member with the tools,knowledgeand community they need to lead and transform workplaces across Ontario. We are creating an exciting new role within our Marketing & Growth team and are looking for a Designer & Web Specialist to elevate HRPA’s visual identity and digital presence across every audience touchpoint.

Key Responsibilities

The Designer & Web Specialist, reporting to the Marketing Manager, willleadthe creation of compelling visual assets and helpmaintainan engaging,accessibleand best-in-class website experience. You will translate campaign briefs, content strategies and organizational priorities into creative work that is polished, purposeful, and unmistakably HRPA.

Creative Production: Conceptualize and produce visual assets for digital and print channels, including social media, email, web, advertising, events, presentations,infographicsand brochures.

Web Design and Management: Maintainand update HRPA’s website, create current pages and campaign landing pages, and ensure contentremainsaccurate, visuallyconsistentand easy to navigate.

Accessible Digital Experiences:



Incorporate inclusive design principles and ensure web and creative materials align withAccessibility for Ontarians with Disabilities Act(AODA)andWeb Content Accessibility Guidelines (WCAG) standards, HRPA’s IDEA strategy and organizational brand guidelines.

Brand Stewardship: Serve as an in-house resource for creative and brand guidance, helping ensure a consistent and professional visual identity across internal and external communications.

Design Systems: Develop andmaintaintemplates, style guides and asset libraries that enable teams across HRPA to create consistent, on-brand materials.

Creative Collaboration: Work closely with colleagues across marketing, content, socialmediaand email to bring integrated campaigns to life across multiple channels.

Continuous Improvement: Conduct website quality reviews, apply SEO bestpracticesand recommend improvements to visual design,navigationand user experience.

Emerging Formats: Support video, short-form social content,animationand motion graphics asrequiredwhile bringing forwardnew ideas,toolsand design approaches. Education:

College diploma or bachelor’s degree in graphic design, web design, fine arts, digitalmediaor a related field,or an equivalent combination of education and professional experience. Experience:

3 - 5years of professional experience in graphic design, webdesign,or a related creative role. Demonstrated experience producing creative assets for digital, print, social media,emailand web. Experiencemaintainingwebsites through a content management system such as WordPress, Sitefinity,or Drupal. Experiencedesigningforaccessibility standards, including AODA and WCAGcompliance.

Experience applying andmaintainingbrand guidelines across varied materials and channels.

Experience in a marketing team, agency,association,or not-for-profit environment is an asset.

Design

Expertise





Advancedproficiencywith Adobe Creative Suite, particularly Photoshop,Illustratorand InDesign, along with a strong understanding of typography,color,compositionand layout. Web Knowledge:

Working knowledge of HTML and CSS forwebpageediting and emailtemplate customization. Additional Creative Skills:

Familiarity with videoediting or motiongraphics tools such as Adobe Premiere, After Effects or Canva is an asset. Creative Thinking:

Able to translate briefs, ideas and businessobjectivesinto engaging visual solutions tailored to the audience and channel. Project Management:

Highly organized and able to manage multiple creative projects and deadlines without sacrificing accuracy or quality. Collaboration:

Comfortable presenting creative recommendations, receiving feedback and explaining design decisions to colleagues from non-design backgrounds. Portfolio:

A portfoliodemonstratingcreativity, versatility, technicalskilland attention to detail isrequiredwith your application. Values-Driven:

Committed to accessible,representativeand inclusive design. What’s in it for you?

This is an opportunity to make a visible impactina newly created role and help shape how HRPA’s brand evolves.You’llhave the creative freedom to explorenew ideas, build meaningful design systems,and improve the digital experiences of more than 25,000 members and students.You’lljoin an inclusive, collaborative team that values curiosity,innovation,and the unique perspective you bring towork. We are an Equal Opportunity Employer.

In accordance withthe Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, HRPA will provide accommodation throughout the recruitment, selection and assessment process to applicants with disabilities. If selected toparticipatein the process, please inform the HR Department of the nature of any accommodationrequiredto support your full and equal participation. Artificial intelligence was used to assist in the preparation of this jobpost.

The content was reviewed and approved by HRPA.

📌 Designer & Web Specialist (Winnipeg)
🏢 HRPA - Human Resources Professionals Association
📍 Winnipeg