Growth Manager (Remote) (Toronto)

Growth Manager (Remote) (Toronto)

30 Jul
|
InAccord
|
Toronto

30 Jul

InAccord

Toronto

Accord is a breakout Series A startup (funding announcement) founded by proven leaders from Stripe, LinkedIn, and Google. Accord's high-bar for execution has quickly led to big wins, including: Driving 100+ paying customers under 12 months of launching From setting and enforcing standards for how their GTM team sells, onboards, and expands with customers, ambitious leaders use Accord to up-level the craft of Sales. With hubs in Toronto & San Francisco, Accord is bringing on passionate builders who sweat the details and want to build something special.

If you're interested in being part of a cooperative, high-velocity team that is dedicated to excellence in its craft, apply. We're looking for a sharp, early-stage growth leader to join Accord and add firepower to our pipeline engine as our Head of Growth. You'll report directly to our VP of Marketing, Lenny, and own the strategy for driving high-intent demos and a multi-six-figure enterprise pipeline.

You will sit at the intersection of pipeline strategy and performance moving beyond traditional paid ads to pioneer AI Engine Optimization (AEO). Your goal is to make sure that when anyone asks an LLM or a community like Reddit about sales excellence, Accord is the first name they see. You'll join a fast-moving team to bridge the gap between Product and Sales, refining our unit economics as we scale.

Pipeline: Own the primary goal of meeting bookings and pipeline generation, specifically targeting high-value enterprise deals ($100k+). Strategize and execute paid media across LinkedIn, Google, YouTube, and the Meta suite to create and capture demand.

AEO & Content Growth: Lead our AI Engine Optimization strategy. You'll leverage written content and community citations (Reddit, etc.) Partner with Product Marketing and Content to translate value props into high-converting campaigns and virtual events.



Manage the demand function with a sharp eye on unit economics, specifically working to refine and optimize Agile Experimentation: Continuously A/B test creative ad formats and innovative campaigns that break through the noise of typical B2B SaaS Enterprise Scale: You've marketed to enterprise organizations (2000+ employees) and understand the complexities in navigating a complex, multi-stakeholder buying process for multi-six-figure deals ABM Expertise: You have a proven track record of running account-based marketing that results in meetings, not just impressions.

Proven Results: You have personally owned and driven a pipeline in excess of $10M in previous roles.

The Tech Stack: High proficiency in Google Analytics, Microsoft Clarity, and major ad platforms (LinkedIn, Google, YouTube). You have clear ideas on how to influence LLM citations and community-driven discovery.

Analytical Rigor: Ability to track early indicators (/intent/content downloads) while staying focused on the north star: Demos Booked and Pipeline Generated.

Creative Edge: You can point to at least three innovative, non-boilerplate campaigns you've run that significantly drove pipeline growth Competitive top-percentile pay & equity Health, dental, vision, life, and disability coverage Bi-annual team offsites (meet your teammates IRL!) Hybrid work environment (3 days in-office per week) Commitment to Inclusion, Equity & Diversity The content management piece, the deal-level execution, and the ability to surface internal components like approval matrices or quoting instructions at the right time, for every deal, was a game changer." Accord is poised to give us meaningful metrics and tangible insights into how our methodologies are actually being adopted and used in the field, which is a game-changer for proving the impact of our enablement programs."

📌 Growth Manager (Remote) (Toronto)
🏢 InAccord
📍 Toronto

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