Join Maple as a Strategic Marketing Insights Manager, where you will enhance marketing performance through analytical insights. Focus on establishing effective measurement systems across the organization. This position is ideal for experienced professionals with a solid background in marketing analytics and data science.

You will play a pivotal role in advancing Maple's strategic insights initiatives while optimizing reporting frameworks. Your influence in shaping marketing strategies through clear, actionable narratives will be crucial.

Key Responsibilities:

- Lead the development of marketing attribution models
- Support data-driven recommendations for planning cycles
- Design experimentation frameworks for testing hypotheses




- Implement scalable systems for performance reporting
- Manage integration of AI technologies into insights generation Requirements:
- 7+ years in marketing analytics and data science
- Experience in marketing mix modeling and performance analysis
- Ability to present complex insights to senior stakeholders
- Familiarity with BI tools such as Looker or SQL
- Strong grasp of full-funnel digital marketing strategies Amplify marketing effectiveness at Maple through your expert insights and strategic framework management.

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📌 Strategic Marketing Insights Manager at Maple (Ottawa)
🏢 Maple
📍 Ottawa