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Overview

Join the EDC Team! At EDC, we support Canadian businesses to succeed globally. We provide the financial tools and expertise they need to explore new markets, reduce risks, all towards the goal of making Canada and the world better through trade.

Application Deadline: April 23, 2026

Position: Sr. Market Development Associate

Employment Type: Permanent

Location: Export Development Canada operates in a hybrid work environment, with a current requirement of two in-office days per week, increasing to three days per week in September 2026 (subject to change). This role can be performed from one of EDC’s Western Canada Community Hubs (Calgary, Edmonton, Vancouver, or Winnipeg). Relocation assistance is available for candidates who meet the eligibility criteria.

Responsibilities

- Enablement of Market Development Strategy
- Serves as the primary enabler and orchestrator of Western Canada’s Integrated Regional Plan (IRP) ensuring the infrastructure that supports planning, execution, and performance tracking across the region is kept current so that Strategic Planning is seamlessly translated into execution.
- Facilitates the Western Strategic Plan by supporting the annual planning cycle and establishing a disciplined quarterly cadence to monitor progress against priorities using data‑informed dashboards and performance metrics.
- Measures, analyzes, and communicates progress, milestones, risks, and outcomes to regional and senior leadership, recommending improvements to tools, processes, and execution where needed.
- Translates strategic priorities into day‑to‑day execution support for regional programming, initiatives, and market‑facing activities.
- Ecosystem & Partnerships Management: Supports and enables the identification, development, and stewardship of relationships with high‑value partners, influencers, and ecosystem leaders across Western Canada.
- Collaborates with partners to conceptualize strategic programming, thought leadership opportunities, and joint initiatives aligned with regional priorities.
- Acts as a relationship manager for key Western partners and programs,



including corporate representation and coordination of delegated relationship management.
- Ensure aligned execution across sub‑regions by communicating program updates, opportunities, and milestones.
- Support Market Diversification Activities: Enables delivery of Western diversification initiatives in partnership with internal stakeholders, including sector teams, Global Business Development, Marketing, Communications, and Corporate Outreach.
- Serves as a liaison to national teams to ensure alignment, information flow, and coordinated execution of diversification priorities.
- Coordinates execution of market visits, itineraries, and partner engagements, ensuring senior‑level interactions are well prepared and outcomes are captured.
- Supports pilots and experiments by managing timelines, deliverables, insights, and cross‑functional coordination.
- Marketing & Corporate Outreach Liaison for the West: Serves as the central liaison between Western regional teams and Marketing, Communications, and Corporate Outreach.
- Coordinates speaker sourcing, attendee identification, briefing materials, and content needs for regional and national initiatives, ensuring Western alignment with national brand, campaigns, storytelling priorities, and executive‑level engagements.

What We Are Looking For

A collaborative, initiative‑taking skilled with strong strategic, analytical, and execution capabilities who is motivated to build and shape EDC’s evolving Western strategy. The successful candidate will be comfortable operating in matrixed environments, influencing without authority, and engaging with senior leaders on complex, cross‑functional initiatives.

Must‑have Qualifications

- Undergraduate degree in Business, Commerce, Communications, International Business, Public Policy, or a related field.
- Experience in market development, ecosystem engagement,



partner management, program or project management, or regional enablement roles.
- Demonstrated experience working in matrixed environments and supporting executive‑level communication and decision‑making.
- Strong communication, writing, facilitation, and synthesis skills.
- Strong project management and data‑driven orientation, with experience tracking performance and supporting informed decision‑making.

Key Competencies

- Collaboration & teamwork
- Planning & organizing
- Analytical thinking & synthesis
- Customer‑centric mindset
- Problem solving & adaptability
- Communication & stakeholder management

What Will Make You Stand Out

- Knowledge of Western Canada’s trade and business ecosystems.
- Experience running programs, initiatives, or ecosystem partnerships.
- Bilingualism (English/French).

Eligibility

EDC is committed to Fair Employment Practices and preference will be given to a candidate who is able to work legally in Canada at the time of application (Canadian Citizens or Permanent Residents). Candidates must meet the requisite government security screening requirements. This position is open to those who meet all of the essential requirements stated above and whose applications are received by the closing date.

This position is open to individuals who meet all the essential criteria outlined above and submit their applications by the closing date.

Ready to make a difference? This is your chance to join a dynamic, growing team and leave your mark on our organization, development finance, and the world.

Apply today!

Want to learn more about EDC? Check our website here

EEO and Accessibility

EDC is dedicated to fostering employment equity and building a diverse workforce. We are committed to creating a safe and inclusive environment that respects people from all cultures, backgrounds, and abilities. We actively encourage applications from women, Indigenous peoples, visible minorities, persons with disabilities, and members of the 2SLGBTQI+ community. If you require accommodations during the recruitment process, please contact

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Apply on Kit Job: kitjob.ca/job/2g9cwt

📌 Sr. Market Development Associate (Winnipeg)
🏢 Export Development Canada | Exportation et développement Canada
📍 Winnipeg