Director of Communications & Engagement (Sherbrooke)

Director of Communications & Engagement (Sherbrooke)

19 Apr
|
Bishop's University Students' Representative Council
|
Sherbrooke

19 Apr

Bishop's University Students' Representative Council

Sherbrooke

Job title: Director of Communications & Engagement Hours of work: 20-35 hours per week, based on availability

Reports to: Executive Director

The Bishop’s University Students’ Representative Council (BUSRC) is seeking a Director of Communications & Engagement.

The Director of Communications & Engagement will play a key role in providing the BUSRC with a consistent communications and student engagement strategy that encompasses social media platforms, website, written and visual content for the organization. The Director will manage a small, student-driven communications team that focuses on marketing SRC initiatives, services, operations, events, elections, and advocacy.

The successful candidate must demonstrate an affinity for Bishop’s University and an understanding of how the BUSRC operates. Candidates must possess strong leadership, organizational, and management skills. The successful candidate enjoys working in a team environment, is a self-starter, highly motivated, results-driven, and has a solid background in the fields of communication and marketing.

The nature of this position will require the Director of Communications and Engagement to work some evenings and weekends.

Qualifications and Skills

Familiarity with design tools (Adobe Suite, Canva) and social media analytics

Experience in event planning and stakeholder engagement

Strong organizational skills and ability to manage multiple projects and meet deadlines in a fast-paced environment

Previous academic or work experience in communication and marketing strategies

Excellent written and oral English and French

Creativity and adaptability

Strong interpersonal and leadership skills

Ability to engage diverse student populations

Strategic thinking and problem-solving





Self-motivated and ability to work independently

Commitment to equity, diversity, and inclusion

Photography, videography editing and production skills an asset

Key Responsibilities Communications & Marketing

Develop and implement a communications plan to promote SRC programs, services, and advocacy initiatives

Lead the content creation and planning for publicity campaigns, (digital signage, website, e-blasts, and in-person engagement

Develop and maintain processes to provide accurate and timely information to students and other stakeholders

Improve and implement communications policies to reflect SRC practices

Utilize strong writing skills, both formal and informal, as a tool to develop content and facilitate storytelling

Provide overall direction and support for all communication and student engagement strategies of the SRC, including those associated with SRC Extra, the Student Success Centre and The Gait

Oversee the SRC’s website design and content

Manage e-newsletters

Produce the student handbook and oversee production of the yearbook

Investigate and determine effective ways to reach students and use these means to share information on a regular basis

Work with the Marketing manager to develop and execute marketing strategies to drive engagement in SRC elections

Brand & Identity

Maintain and enhance the SRC’s brand identity and communications toolbox





Oversee design and production of marketing materials for events and campaigns, ensuring adherence to brand guidelines

Student Engagement

Plan and execute engagement campaigns to increase student awareness and participation

Organize events, campaigns, and outreach activities that foster inclusivity and participation

Gather feedback from students to inform SRC initiatives

Event Promotion

Develop marketing strategies for SRC events, elections, and advocacy campaigns

Work closely with event organizers to maximize attendance and visibility

Digital & Social Media

Manage the SRC’s social media presence (Instagram, LinkedIn, Facebook, TikTok, YouTube)

Develop and implement a social media strategy to engage students through the SRC’s social media accounts as well as providing direction and support for social media accounts associated with SRC services

Monitor analytics and engagement metrics to optimize communication strategies, improve engagement and adapt efforts to better serve the diverse needs of Bishop’s students

Build strong relationships with internal and communications partners (i.e. The Campus, the University’s Communications department, Alumni Office, Sports Centre, The Record, etc.) to support organizational priorities and campaigns

Supervise communications staff and volunteers

Compensation and perks

$22-28 per hour, based on education and experience

Three weeks of vacation as well as two weeks during the December holiday break

Health and dental insurance and an Employee Assistance Program

The SRC is strongly committed to equitable hiring practices; all passionate and qualified applicants are encouraged to apply.

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📌 Director of Communications & Engagement (Sherbrooke)
🏢 Bishop's University Students' Representative Council
📍 Sherbrooke

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