Director of Growth Strategies (Toronto)

Director of Growth Strategies (Toronto)

19 Apr
|
FreshBooks
|
Toronto

19 Apr

FreshBooks

Toronto

Lead integration of marketing channels as Director of Growth. Drive user acquisition and conversion through innovative collaboration across Performance, PR, Web Strategy, and Demand Generation in a remote or hybrid setting.

In this senior leadership role, you will oversee a diverse high-scale organization focused on optimizing current channels while exploring current opportunities. Your expertise will guide the crafting of a comprehensive marketing strategy that harmonizes Paid, Earned, and Influenced media. Be prepared to manage a dynamic team and collaborate closely with Product and Marketing to ensure user engagement and conversions during critical early stages.

Key Responsibilities:



• Direct user growth through coordinated marketing channels • Allocate budgets and develop conversion-first marketing roadmaps • Develop modern Demand Generation strategies • Leverage media relations for growth and SEO authority • Optimize pathways for user activation and conversion

Requirements: • 12+ years in Growth or Marketing leadership • Proven experience with multi-disciplinary teams • Expertise in DTC or SaaS growth environments • Focus on micro-conversion strategies • Ability to pivot strategies in response to AI disruptions

Embrace this opportunity to shape user engagement and contribute significantly to growth metrics and strategic marketing goals. #J-18808-Ljbffr

📌 Director of Growth Strategies (Toronto)
🏢 FreshBooks
📍 Toronto

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:
Enter Your E-mail address to receive the latest job offers for: director of growth strategies (toronto) / toronto
Subscribe to this job alert:
Enter Your E-mail address to receive the latest job offers for: director of growth strategies (toronto) / toronto