Account Manager, Influencer Marketing (Toronto)

Account Manager, Influencer Marketing (Toronto)

19 Apr
|
The Influence Agency
|
Toronto

19 Apr

The Influence Agency

Toronto

Join apply for the

Account Manager, Influencer Marketing

role at

The Influence Agency

The Influence Agency is a growing marketing agency that specializes in Influencer Marketing, Social Media Management, Content Strategy & Development, SEO, Paid Media, Web Design & Development, and much more!

We’re looking for a sharp, creative, and client-focused Account Manager to join our team! At our agency, we call them Client Success Managers (CSM) and they are responsible for account management, strategic input, execution, optimization and reporting on campaign success.

This is an exciting position at a fast-moving agency that is focused on challenging industry norms and developing programs that are best in class. Our CSM will have the opportunity to contribute to a wide assortment of digital marketing campaigns for well-known brands, with a focus on Influencer Marketing.

We’re working in a hybrid model! We’re looking for someone who is located in or around the GTA with the ability to travel to our West End location 3 days a week.

Personal Characteristics

Cares greatly about their clients, coworkers, and self

Highly empathetic, positive, respectful and competitive

Open-minded, curious, inclusive and trustworthy

Hard-working, prompt, organized, effective, detailed, and has meticulous follow-up

A passion for learning and improving

A natural problem solver that identifies solutions

Sense of humour

Ability to think quickly and learn fast

Is a team player but also knows how to work independently

Abilities & Skills

Able to work closely across departments to execute programs with multiple monthly recurring services

Has a strong understanding of Influencer Marketing, Public Relations, Event Marketing, and Digital Creative Services best practices with an ability to speak confidently and explain these to clients

Excellent analytical skills and leverage data, metrics, analytics and consumer behaviour trends to drive actionable insights and recommendations

Can manage budgets and campaigns across all digital channels to drive strong return on investment and efficient customer acquisition cost

Excellent communication skills to be the glue between clients and our operations team. Strives to do good for their clients and provide them a stellar customer experience.

Baseline knowledge of SEM services (paid media, SEO, web development, CRO) is considered an asset

Experience

4+ years of account/client management experience in the marketing space





At least 3 years experience coordinating and executing influencer marketing campaigns end-to-end

At least 1 year of sales experience in some capacity is an asset

Experience in a marketing agency is strongly preferred

Key Responsibilities The ebbs and flows of work at an agency may require you to pitch in on a variety of projects in different ways. The right candidate will embrace the diversity of this environment, and view it as an chance to learn and try new things.

Influencer Marketing

Source appropriate influencers for a wide variety of campaigns, ensuring all boxes are checked to make them a relevant fit

Create and coordinate accurate and well-formatted contracts for influencers and their agents with concise briefing

Execute the communication required between influencer and client to see the campaign to the finish line

Reporting & Client Management

Create standard monthly marketing reports, reporting on all areas of performance, communicating good news stories and how campaigns will be optimized as they continue to grow

Demonstrate a thorough understanding of metrics and what each metric’s benchmark should be

Confidently create presentation frameworks with a logical flow, speaking to multiple sections during presentations

Create and highlight strategic recommendations through storytelling and harnessing strong service knowledge

Upsell services (where beneficial to the client)

Produce clear and concise emails to clients with minimal oversight, building a strong relationship by fostering trust and transparency

Internal Program Management

Work with various team members and departments to ensure all aspects of a client’s campaign are running smoothly and dynamically, adjusting when necessary

Maintain regular contact with supporting departments to ensure tasks are being completed in a timely manner

Hold regular meetings, discussions, and brainstorms with different teams to optimize campaigns and hit KPIs

New Client Setups

Lead implementation of a digital media plan

Partner with your clients to quickly understand their business, industry,



and competitors

Work with clients to gather and review their marketing plans, budgets and goals

Manage and work with various departments to set up, oversee and launch recent digital marketing services

Support departments to ensure campaigns are optimized to produce the best results

About The Influence Agency The Influence Agency is a team of digital marketing professionals that specialize in custom digital marketing campaigns. Our team is comprised of passionate, talented, creative and hard‑working people that put our clients first. We know our work matters and go to work every day with a sense of purpose.

Culture Our office culture is one of challenging work and fun. The office features an arcade machine with over 30,000 games, a beer tap, and a vibrant staff that enjoys positive energy and laughter. Everyone is encouraged, enabled and recognized for implementing their own innovative ideas.

We hold office events, team socials and go to different industry-related events. We are looking for new teammates that add to our existing culture and can maintain a positive attitude and sense of humour while managing the pressures of client work.

We continue to strive to have a workforce that is representative of the diverse population in the GTA. Respecting all cultures and backgrounds is at our core and we encourage people from all walks of life to apply.

If you enjoy a corporate environment with tight oversight and hovering management, this not the right role for you. We are looking for individuals that appreciate mentorship and support, but also have the attitude of a self-starter.

Progressive Compensation

Competitive base salary + commission opportunities

A thriving team member has the opportunity to see growth in their personal development and career

An additional $1,000 / year that can be put towards industry/work-related education.

Free parking at the office

Lunches delivered to the office three days a week

Full health benefits after the probationary period

4 weeks vacation + extended break over holiday season + extended long weekends + Summer Fridays

A Work From Anywhere program that can be used for up to 2 weeks a year

All the equipment you need to be able to work at home comfortably

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Advertising Services

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📌 Account Manager, Influencer Marketing (Toronto)
🏢 The Influence Agency
📍 Toronto

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