Lead Marketing Technology Strategy and Integration in a Global Role (Toronto)

Lead Marketing Technology Strategy and Integration in a Global Role (Toronto)

19 Apr
|
Safeguard Global
|
Toronto

19 Apr

Safeguard Global

Toronto

Shape the marketing technology landscape as a strategic Director. Oversee integration, enhance performance, and manage a technical team within a flexible, remote-first work environment.

This leadership position entails defining and managing a comprehensive marketing tech stack. Collaborate closely with Sales Operations while ensuring seamless support for lead lifecycle management and customer engagement. Your expertise will drive data hygiene, governance, and the overall performance of integrated systems across various platforms.

Key Responsibilities:



• Define and oversee the marketing tech stack integration • Collaborate with Sales Operations on data architecture • Ensure effective lead lifecycle management and attribution • Establish best practices for data hygiene and governance • Act as liaison between marketing, sales, and technical teams

Requirements: • 7+ years in marketing technology, 3+ in leadership • Solid experience with Salesforce and Pardot • Proven skills in data management and lifecycle strategies • Experience managing software integrations like LeanData • Strong communication and documentation skills

Drive marketing success by leading the technology integration and delivering actionable insights across multiple teams. #J-18808-Ljbffr

📌 Lead Marketing Technology Strategy and Integration in a Global Role (Toronto)
🏢 Safeguard Global
📍 Toronto

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