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Job Description

Business Intelligence Analyst

EF Educational Tours Canada

Toronto, ON

Hybrid (Fri WFH, Mon/Tues/Wed/Thurs on-site)

EF Educational Tours helps teachers change their students’ lives through educational travel. And frankly, EF does student travel better than anyone else. EF itineraries are more than just places to go and things to see. Experiential learning has been at the heart of our programs since the company started, which allows us to spark connections and inspire curiosity, confidence, and self-awareness in teachers and students from across Canada.

Our mission is to open the world through education – by helping people see new places, experience new cultures, and learn new things about the world and about themselves.

As a Business Intelligence Analyst, you will play a key role in helping our teams make smarter decisions through data. This role goes beyond reporting – you’ll partner closely with business leaders to ask the right questions, uncover meaningful insights, and proactively shape strategy across our Sales, Marketing and Service teams.

What You'll Do

Sales Forecasting: Develop and maintain accurate sales forecasts, contributing to business planning and strategic decision-making.

Market Segmentation: Collaborate with Sales, Marketing, and Service teams to analyze market trends and customer data, identifying key segments and opportunities for targeted strategies and campaigns.

Dashboard Development and Maintenance: Design, build, and maintain dashboards that track key performance indicators (KPIs), ensuring data is accessible, reliable, and easy for teams to interpret.

Data Analysis and Insights: Analyze data to identify trends, uncover opportunities, and proactively surface insights that help guide business strategy and improve performance across the customer lifecycle.

Cross-Functional Team Support: Engage actively with Sales, Marketing, Service and other departments to support data-driven decision making, translate analytical findings into actionable recommendations, and help teams better understand performance drivers.

Support Evolving Data & Reporting Processes: As our data and technology landscape continues to evolve,



support the team in adapting reporting, analysis, and dashboards to new tools and processes.

Who You Are

Experience Requirement: 1–3 years of experience in a data analysis role, preferably supporting sales or marketing teams (travel industry experience not required).

Technical Skills: Comfortable querying and analyzing data using SQL (ability to join datasets and explore large tables). Experience building dashboards in Power BI or similar BI tools and strong Excel skills required. Familiarity with Snowflake or modern cloud data warehouses is a plus.

Analytical Curiosity: Naturally curious and motivated to explore data, ask thoughtful questions, and uncover insights that help teams make better decisions.

Strong Communication: Excellent verbal and written communication skills, with the ability to translate complex data into clear insights for non-technical stakeholders

Problem Solving: A proactive and solutions-oriented mindset with the ability to navigate ambiguity and identify opportunities to improve business performance.

Teamwork and Collaboration: Demonstrated ability to work effectively across teams and contribute positively to team dynamics.

Adaptability and Eagerness to Learn: Comfortable learning new tools, processes, and ways of working as our data and technology landscape evolves.

Education Requirement: Undergraduate degree in preferably Business, Math, or related subjects

Why You’ll Love Working Here

Work in our light-filled, conveniently located downtown office where you’ll be part of a fun, fast-paced and collaborative team, working together to make an impact. Did we mention we were voted one of Greater Toronto’s Top Places to Work in 2023? Plus, enjoy free coffee, beer, and snacks! You can also expect:





- The opportunity to travel with our customers for FREE at least once a year! Experience the product first-hand by embarking on one of our unique travel itineraries alongside one of our student tour groups
- The opportunity to develop technical skills and gain exposure to up-to-date data tools including SQL, BI platforms, and cloud data environments
- Take advantage of our professional growth and learning opportunities, including monthly trainings, workshops, and inspiring talks with global leaders and experts
- Participate in social networking opportunities by joining one of our many employee-run social groups, like book club or movie club, or any of our “EFinity” groups, like Black@EF, LGBTQ+@EF, Indigenous@EF, API@EF, and Parents@EF
- Enjoy four weeks paid vacation, to rest, relax or adventure - plus 11 paid holidays
- Grow your savings with a 20% company match on your RRSP contributions (25% after 5-years!)
- Excellent health, dental, and vision coverage, along with life and disability insurance
- Wellness benefits, including an annual $500 healthy lifestyle reimbursement
- EF program discounts including travel, language schools, childcare, and more
- Discounts at local venues and businesses
- Eligibility for our Workplace Flexibility Program: our pilot hybrid work model with up to two days of remote work per week.

About EF Education First & Educational Tours

At EF we believe that the world is better when people try to understand one another. Since 1965, we have helped millions of people see new places, experience new cultures, and learn new things about the world and about themselves. Our culturally immersive education programs turn dreams into international opportunities.

EF is proud to be an equal opportunity employer, and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, parental status, identity, experience and everything else that makes you unique.

Founded in Sweden in 1965, EF has school and offices around the world, including hubs in Boston, London, Mexico City, São Paulo, Shanghai, Stockholm, Zürich, and more. Learn more about EF at https://ef.com . Or read more about our Educational Tours product at https://www.eftours.ca/

Apply on Kit Job: kitjob.ca/job/2fspk7

📌 Business Intelligence Analyst (Toronto)
🏢 EF Educational Tours
📍 Toronto