Apply on Kit Job: kitjob.ca/job/2fsccw

SkyPrep is a profitable and growing B2B SaaS company delivering a modern learning management system to mid-market organizations. Our mission is simple: The LMS Without the Mess.

We are looking for a Growth Marketing Manager to own and scale our lead generation engine. This role is focused on driving qualified demos and marketing-sourced pipeline, not brand awareness or social media management.

You will be responsible for building, optimizing, and scaling acquisition channels that directly impact revenue.

Paid Acquisition

- Plan, launch, and optimize Google Ads and Microsoft (Bing) Ads campaigns (Search, Display, Retargeting etc)
- Manage LinkedIn Ads and other paid B2B channels
- Manage PPL channels
- Own paid budget allocation and performance optimization
- Improve cost per demo, CAC, and marketing ROI
- Set up and manage tracking, attribution, and conversion reporting

Conversion Rate Optimization (CRO)

- Use heatmaps and analytics tools (Hotjar etc)
- Run A/B tests on landing pages and demo flows
- Improve website conversion rates and demo booking performance

SEO & Organic Growth

- Develop and execute SEO strategy
- Perform keyword research and content planning




- Optimize existing content and improve technical SEO fundamentals

Growth channels

- Test new acquisition channels (PPL, affiliates, partnerships)
- Identify strategic partnerships that can generate qualified leads
- Continuously experiment and optimize across the funnel

What Success Looks Like

- Increased marketing-qualified leads (MQLs)
- Increased marketing-sourced pipeline
- Clear contribution to revenue growth

What We’re Looking For

- 5+ years in B2B SaaS growth or demand generation
- Proven experience running Google Ads and paid campaigns
- Experience optimizing demo-based sales funnels
- Strong analytical and data-driven mindset
- Experience with HubSpot or similar CRM/marketing automation tools

Salary & Perks

Performance Bonus: 10–20% based on marketing-sourced pipeline and demo targets

Total On-Target Earnings (OTE): $115,000 – $155,000 CAD

- Extended health and dental coverage
- Unlimited PTO
- Flexible hybrid work environment
- High ownership and direct impact on company growth

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Apply on Kit Job: kitjob.ca/job/2fsccw

📌 Growth Marketing Manager (Toronto)
🏢 SkyPrep LMS
📍 Toronto