Lead Demand Generation Strategy for Revenue Growth in SaaS (Toronto)

Lead Demand Generation Strategy for Revenue Growth in SaaS (Toronto)

17 Apr
|
Klass Capital
|
Toronto

17 Apr

Klass Capital

Toronto

Elevate your career as a Senior Director of Demand Generation, architecting scalable marketing initiatives for pipeline growth. Drive successful alignment between marketing and sales in a hybrid work workplace.

In this pivotal role, you will define and execute a demand generation strategy that boosts pipeline and revenue growth. An ideal candidate possesses 7-10 years of B2B SaaS marketing experience, especially in enterprise and mid-market segments. This leadership position also entails managing a high-performing Sales Development team to enhance pipeline quality and engagement.

Key Responsibilities:
• Oversee marketing- and SDR-sourced pipeline generation
• Develop multi-channel inbound and outbound demand programs




• Lead account-based marketing initiatives for key accounts
• Optimize paid digital media for strong ROI
• Manage data integrity and campaign performance tracking

Requirements:
• 7-10 years in demand generation or growth marketing
• 3-5 years leading SDR or BDR teams
• Proven track record of enterprise pipeline growth
• Experience in account-based marketing strategies
• Familiarity with marketing automation and CRM tools

Seize the chance to lead demanding marketing initiatives and foster growth through innovation and strategic partnerships.
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📌 Lead Demand Generation Strategy for Revenue Growth in SaaS (Toronto)
🏢 Klass Capital
📍 Toronto

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