Drive impactful Pay-Per-Call and Lead Generation campaigns in a performance-driven environment. Utilize your expertise to manage budgets and optimize strategies effectively in an in office Toronto setting.
This Senior Media Buyer role demands hands-on experience in campaign management across various traffic sources. You'll oversee budget allocation, develop campaign strategies, and optimize daily operations for maximum profitability. Collaborate with teams to enhance lead quality and manage high-intent funnels across platforms like Google and Meta.
Key Responsibilities:
• Build and scale Pay-Per-Call and Lead Generation campaigns
• Optimize key metrics: CPL, CPA, conversion rates
• Conduct A/B tests on creativities and audience segments
• Analyze traffic behavior for actionable insights
• Ensure compliance with industry regulations
Requirements:
• 2-3+ years in managing Lead Gen or Pay-Per-Call campaigns
• Strong knowledge of Google Ads and Meta Ads
• Proven ability to manage significant budgets
• Analytical mindset for real-time decision making
• Communication skills to present insights effectively
Leverage your media buying expertise to drive campaign success and lead quality in a high-performance team.
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Apply on Kit Job: kitjob.ca/job/2fs9mu
📌 Senior Media Buyer for Direct-Response Campaigns (Toronto)
🏢 Creative Clicks
📍 Toronto
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