Lead Integrated Campaigns Driving Engagement and Marketing Strategy (Quebec City)

Lead Integrated Campaigns Driving Engagement and Marketing Strategy (Quebec City)

17 Apr
|
Coalition
|
Quebec City

17 Apr

Coalition

Quebec City

Be at the forefront of audience-centric marketing as the Integrated Campaigns Lead. Drive comprehensive engagement strategies and lead multi-channel campaigns for significant business growth.
This high-impact position bridges Demand Generation and Product Marketing. You will orchestrate integrated campaigns, ensuring alignment across marketing functions to achieve revenue goals. With a focus on audience needs, you’ll engage and convert prioritized segments effectively throughout the funnel.
Key Responsibilities:
• Develop and execute a campaign theme calendar
• Champion audience needs to shape targeting strategies
• Own multi-channel campaign strategy with full-funnel goals
• Rally teams around unified campaign activations




• Analyze campaign performance for continuous improvement
Requirements:
• 8–10 years in Integrated Campaigns or Demand Generation
• Proven success in leading campaigns for scaling companies
• Solid skills in multi-channel GTM motions
• Excellent communication and project management abilities
• Experience with audience segmentation and analytics
Transform audience engagement and optimize campaign performance in a role that shapes successful outreach strategies across all marketing channels.
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📌 Lead Integrated Campaigns Driving Engagement and Marketing Strategy (Quebec City)
🏢 Coalition
📍 Quebec City

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